Author Archive

Americans are tipping at food trucks less, and the rules were never clear to begin with

Tipping at food trucks has fallen to 27% among U.S. adults, and the rules were never

Beyond the daily prep until 5 AM: The essence of business and partnership learned from a food truck

With a spirited “Welcome!” I hand the product to the customer across the bustling food truck

[Case 2] Tips for Opening a Stall at a Marche: For a 40-something Office Worker Starting a Food Truck

My company has allowed side jobs. Since I have the chance, I want to try running

I stopped selling soup that was selling well. Summer food trucks are a battle of 'power' and 'space'

Last time, I wrote about the four types of soup we were selling in our food

8 Key Points to Focus on When Building a Food Truck: A Checklist from the Real-World Experience of a Former Director Who Saw 100 Vehicles a Year

Hello, I’m Director Pon.I am a former association director who used to see over 100 food

13 Are these two generator models enough for a food truck? How to choose, gasoline canisters, and points to note about used ones

Hello, this is Director Pon.I am a former association director who used to see over 100

08 More Important Than Politeness? The '1-Minute Serving Speed Barrier' That Determines Food Truck Sales

Hello, this is Director Pon.I am a former association director who used to oversee over 100

05 There are only 'two types' of food truck equipment: How to distinguish between what is required for permits and what can be added later

Hello, this is Director Pon.I am a former association director who used to oversee over 100

02 Daily Sales Can Triple Based on Food Truck Size: Kei Truck vs. 1.5-Ton, How to Choose the Right Vehicle

Hello, this is Director Pon.I am a former association director who used to oversee over 100

01 Starting a Food Truck: The 'Preparation Order' 90% of People Get Wrong

Hello, this is Director Pon.I am a former association director who used to oversee over 100